/course/content-cards-basics

Content Card Basics

Configuration details

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Short description

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Create personalized, dynamic messaging on your app or website with Content Cards.

Long description

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About this course

Creating personalized, dynamic messaging on your app or website is crucial for engaging your audience. Using Content Cards in your strategy gives you more control over how you message users. It helps personalize customer experiences and reduces the need to rely on other teams. This course introduces Content Cards and their value, showcases card customization options, and demonstrates how to build a Content Card in Braze. We then show how Steppington, a fictional fitness brand, uses Content Cards to persuade free users to upgrade to premium.

After completing this course, you will be able to:

  • Explain what Content Cards are and their value in your engagement strategy
  • Identify different Content Card customization options
  • Build a Content Card in Braze
  • Execute a sample Content Card engagement strategy from start-to-finish

Lessons

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