Monetization and Conversion Playbook
Configuration details
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Short description
skilljar/course/detailsLong description
skilljar/course/detailsAbout this course
Learn how to use Braze to grow high-value relationships with the Monetization and Conversion Playbook. This guide contains actionable campaigns, strategies, and use cases to monetize your customer relationships and drive conversions. Explore use cases such as how to re-engage lapsing users, implement early win-back tactics, activate seasonal reactivation campaigns, streamline order fulfillment processes, and optimize subscription renewals.
Not yet a Braze customer? No problem! Check out the publicly available version of the Monetization and Conversion Playbook!
After completing this course, you will be able to:
- Articulate how monetization and conversion help brands derive value from customer relationships
- Create a Canvas that uses geofencing to power location-based messages
- Create item recommendations and creative copy using BrazeAI™ features
- Create a Canvas to configure and send price drop notifications
- Create a Canvas to configure and send back-in-stock notifications
- Create an email campaign announcing a seasonal promotion using personalized catalog products
Lessons
Click on the link field in each row to copy the lesson URL. Lesson pages are directly visible to users, so be sure to check that the lesson is published before sharing the link.
| Title | Link | Updated | |
|---|---|---|---|
| 1 | 6 months ago | ||
| 2 | 15 minutes ago | ||
| 3 | 5 months ago | ||
| 4 | 2 weeks ago | ||
| 5 | 2 weeks ago | ||
| 6 | 1 month ago |